Head of Sales
Our company is a consulting and recruitment agency providing strategic consulting and talent acquisition services to companies worldwide.
On behalf of our client, we are currently looking for an experienced and results-driven Head of Sales to lead and scale the company’s Lead-to-FTD conversion engine.
About the Role:
- As Head of Sales, you will own the entire Lead → FTD (First-Time Deposit) conversion process.
- Your core mission is to efficiently convert incoming leads into first-time deposits at scale by building, managing, and optimizing high-performing sales call center operations (both internal and outsourced).
- You will operate at the intersection of Marketing, Call Centers, CRM, Analytics, and Payments, ensuring fast response times, strong conversion rates, operational excellence, and predictable unit economics.
- This is a high-impact leadership role, directly contributing to the company’s revenue growth and overall success.
Key Responsibilities:
- Own end-to-end Lead → FTD conversion across all channels (paid media, affiliates, IBs, in-app)
- Take full ownership of FTD volume, conversion rates, CAC efficiency, and sales productivity
- Build, optimize, and scale the first-line sales funnel
- Manage internal and outsourced call centers (quality, SLAs, performance, capacity)
- Own and optimize CRM sales pipelines (stages, routing, automation)
- Ensure smooth handover from Sales to Retention / Account Management teams
- Monitor and improve key metrics (Speed-to-Lead, Contact Rate, Lead → FTD %, conversion rates, cost per FTD)
- Collaborate closely with Marketing, Payments, and Retention teams
- Build, lead, and develop a high-performance, results-driven sales team
Requirements:
- 5+ years of experience in sales leadership within CFD, Forex, Fintech, iGaming, or high-velocity B2C environments
- Proven experience managing call centers (internal and/or outsourced)
- Strong hands-on understanding of lead funnels, conversion mechanics, and sales processes
- Strong analytical mindset with experience working with KPIs, dashboards, and cohort analysis
- Hands-on experience with call center tech stack (telephony systems, autodialers, AI-based QA tools, etc.)
- Deep understanding of call center operational metrics and performance optimization
- English level: B2+
- Spanish is a plus
What We Offer:
- Competitive salary + KPI-based bonus system
- Opportunity to join a fast-growing international project
- High level of ownership and autonomy
- Strong support from Marketing, Product, and Leadership teams
📩 How to Apply Please send your CV in English.
Only shortlisted candidates will be contacted. All applications will be treated with strict confidentiality.
Recruitment license issued by the Ministry of Labour and Social Policy under № 3018 / 30.04.2020.
from 1125 to 1227 € gross (2201 - 2399 BGN)
