AN ALL New Tech LTD is the
Bulgaria office division for the multiple regulated investments firm AN
Allnew Investments LTD leading broker of online foreign exchange (forex)
trading, CFD trading, and financial investments. Our Goal is to serve global
traders with access to the world's largest and most liquid market. By offering
the most advanced trading tools, hiring the best trading educators, and meeting
strict financial standards to protect trader funds, we strive for the best
online trading experience in the market.
We are looking for a individual with previous
experience as Marketing Automation Manager!!
Candidates with background experience of more than 3
years as well as experience in forex would be considered with higher priority!
role of a Marketing Automation Manager is to manage software that streamlines
processes, automates manual workflows, and sets up measurement tools that
generate actionable insight. Ultimately, the Marketing Automation Manager’s
goal is to use automation to improve operational efficiencies and grow the
bottom line. They combine strategy, creativity, and technical skills to build a
brand and increase leads.
The Marketing Automation Manager
must be able to envision how automating a workflow could help a business. They
must have the clear insight to be able to see a goal, and then use technology
to help achieve it faster and more efficiently than ever before. They must
develop and implement global strategies to increase leads, improve campaigns,
and build databases. These strategies must be innovative enough to set our
company apart from everyone else in the market sector.
Automation Managers figure out what tools to use to reach potential leads. They
will often collaborate closely with designers and copywriters to help determine
how automation could help a campaign. Key to this process is the creativity
necessary to carve out an eye-catching message to a target audience. Sending
very specific and personalized messages via sophisticated automated campaigns
is an important part of the role of a Marketing Automation Manager. To do this,
this expert must have a “think outside the box” creative attitude with careful
attention to testing and analytics.
mid-market and enterprise-level organizations, a Marketing Automation Manager
may supervise the design and IT team necessary for the automation to occur.
That could consist of web, UX, and graphic designers, email specialists,
analysts, CRM-certified technology experts, or others that make automation
happen. Understanding their processes, both front-end and back-end, will be a
necessity for a Marketing Automation Manager to keep things moving forward. If
the organization has a marketing automation software tool, the Marketing
Automation Manager will be responsible for it. Finally, the role requires this
manager to review and analyze data to spot trends and develop lead scoring
mechanisms that help guide campaign effectiveness.
Marketing automation helps
companies nurture relationships over the long term by staying in front of
customers so that when they’re ready to buy, they think of our company first.
The Marketing Automation Manager develops the strategy, then reverse-engineers
the processes that help organizations reach their goals. They drive both
inbound and outbound marketing efforts by leveraging technology to help
marketing and sales teams work a lot smarter and a lot faster.
acumen in order to develop market strategies.
• An understanding of consumer psychology and behavior.
• Strong collaboration skills to work with interdepartmental disciplines.
• Project management skills that develop and follow a roadmap to better client
• A digital expert in web, email, social media, smartphones – and more.
• Outstanding written and verbal communication skills.
• Savvy technologists, but also organized enough to not need technology to move
• Flexibility to adapt to fickle consumer behavior.
• Analytical and driven by data metrics.
The Marketing Automation Manager
must have equal skills in technology and people. The role has high visibility;
it potentially touches multiple departments, so this executive must be a team
player as well as being keenly aware of the latest software tools to drive
What we offer:
• Attractive base salary.
• Full time position – 5 days a week.
• Social benefits – Multisport card.
• Paid Vacations, Holidays & Team buildings.
• Special educational program for the first month.
• Weekly sport day (Football) + catering in the office.
• Abroad training for personal development with mutual benefits.
• Opportunities for growth to a higher position in the Company.
• Variety of different food and drinks in the office.
If you are energetic, passionate, team player, hungry for success and you
qualify, to the upper requirements, we will be waiting for your CV - IN